Haere ki roto i te whare putunga o tētahi kaihokohoko kakahu nui, ā, tera pea ka kite koe i ngā kaimahi e matawai ā-ringa ana i ngā waehere pae i runga i ia kākahu. I tēnei wā o te hokohoko ipurangi me te hokohoko omnichannel, kei te heke haere te whai hua o tēnei huarahi tuku iho. E ai ki ngā raraunga rangahau hokohoko, ko te utu mō te hokohoko kore tika i te umanga hokohoko o te ao tata ki te $450 piriona ia tau.
I tēnei wā, kua puta ake te hangarau RFID (te tautuhi auau reo irirangi) ā, kei te huri haere i te whakahaere taonga i roto i te umanga kākahu me te hu. Mai i Zara ki Uniqlo, mai i Nike ki Decathlon, he maha ngā waitohu matua e awhi ana i tēnei "hurihanga puku". Ka tūhuratia e tēnei tuhinga te āhua o te RFID e huri ana i te mekameka tuku me te iriti i ngā uara pakihi hou.
Wāhanga I: RFID vs. Paekōwae Tuku Iho – He Peke Hangarau
1.1 Te Aranga Ake i te Whai Huatanga: Mai i te Matawai Takitahi ki te Pānui Puranga.
Ka tukatukahia ngā taonga e ngā paewaehere tuku iho, takitahi; mā te RFID ka taea te tautuhi puranga kore pa. Hei tauira, ina haere tetahi taraka katoa o ngā kākahu mā te mana uru RFID, he torutoru hēkona noa iho te roa hei whakaoti i te matawai, ka piki ake te pai o te mahi tae atu ki te 80 ngā wā.
1.2 Te Huringa Tika: Mai i te 95% ki te 99.9%+.
E whakaatu ana ngā rangahau a te Kura Pakihi o Harvard ko te tika toharite o ngā taonga e ahu mai ana i te waehere pae he 95%, ko te tikanga ka taea te tuhi he i te 5 o ia 100 taonga. Mā te RFID, ka taea e te reiti tika te eke ki te neke atu i te 99.9%, he mea tino nui tēnei mō ngā waitohu papai - nā te mea ka taea e te whakatakotoranga hē o tētahi taonga utu nui te hua o ngā mate nui.
1.3 Whakaaturanga Wā-tūturu: Mai i te Whakaroa ki te Tukutahitanga Inamata.
He maha ngā wā ka whakaroahia ngā raraunga e ngā pūnaha waehere pae tuku iho (pēnei i te whakaroa e 3-rā i ngā whakahōutanga o ngā taonga). Ka taea e te hangarau RFID te tukutahi i te wā tūturu, kia tika ai, kia tere ai hoki ngā raraunga taonga i ngā wā e nui ana te tono pērā i te Paraire Pango.
Wāhanga II: Te whakamahinga o te RFID mai i te tīmatanga ki te mutunga i roto i te mekameka tuku
2.1 Hononga hangahanga: te ārai i te tinihanga me te whai i ngā taonga.
Ngā waitohu pēnei i a Adidas kua whakauruhiaNgā tohu RFIDi te wāhanga whakaputa hei whakatutuki i ngā mahi e whai ake nei: ① Ka taea te whai i te tukanga whakaputa katoa ② Manatoko ārai-tīpako (ka taea e ngā kaihoko te matawai i te tapanga hei whakaū i te pono mā ā rātou waea pūkoro).
2.2 Te whare putunga me te whakahaere mahi: te aunoatanga atamai.
I roto i te whare putunga kakahu o JD Logistics, kua nui ngā whakapainga kua kawea mai e te hangarau RFID: ① Kua piki ake te pai o te whiwhinga mā te 70% (mai i te 4 hāora ki te 1.2 hāora) ② Kua eke te tika o te kohi ki te 99.99% (kua heke ngā hapa mā te 90%) ③ Kua heke te wā manatoko tuku mā te 90% (mai i te 30 meneti ki te 3 meneti).
2.3 Ngā wheako toa: te ia o te hokohoko ā muri ake nei.
Ka taea e te "whakaata makutu" RFID i whakarewahia e Uniqlo te whakatutuki i ngā mahi e whai ake nei: ① Tāutuhia aunoa ngā taonga kei roto i ngā ringaringa o ngā kaihoko ② Whakaatu i ngā taonga wā-tūturu, ngā whakaaro whakakakahu me ngā mōhiohio whakatairanga ③ I roto i ngā toa whakamātautau, i piki ake te reiti tahuritanga o ngā kaihoko mā te 15%.
Wāhanga III: Ngā Hua Pakihi Ka Taea te Ine
3.1 Ngā painga pūtea nui.
Whai muri i te whakaurunga o te RFID, i tutuki i tētahi waitohu kakahu tere o te ao ēnei hua e whai ake nei: ①Te pikinga o te huringa taonga mā te 22% ②Te hekenga o ngā utu mahi mā te 18% ③Te hekenga o ngā āhuatanga kore taonga mā te 35% ④Te pikinga o ngā hoko mā te 9.3%.
3.2 Ngā painga rautaki.
Haunga ngā penapena utu, ka kawea mai hoki e te RFID ngā uara roa e whai ake nei: ①Whakakorea te raruraru "taonga huna" (kei roto i ngā pukapuka ngā taonga, engari kāore i roto i te mea tūturu) ②Whakapai ake i ngā āheinga whakatutuki omni-channel ③Whakatutuki i ngā whakataunga mekameka tuku e ahu mai ana i ngā raraunga ④Whakarei ake i te ahua auaha o te waitohu i roto i te mākete.
Whakatau: Ehara i te mea he taputapu whakahaere taonga noa iho te RFID – kei te huri i te tauira whakahaere o te umanga hokohoko. E ai ki te Tumu Whakahaere o tētahi kamupene hangarau hokohoko, "I roto i tētahi tekau tau, ko ngā waitohu kākahu kāore anō kia whakamahi i te RFID ka tawhito pērā i te whakamahi i te abakus hei mahi kaute." Mō ngā kamupene e tatari tonu ana, ehara te pātai i te "me whakamahi rānei", engari: ① Kia pēhea te tere o tā tātou whai i tēnei huringa hangarau? ② Kei te pai tātou ki te utu i te utu o te ngaronga o te whai wāhitanga? Kua tīmata ngā kamupene i whakamahi tuatahi i te RFID ki te hauhake i ngā painga; ko ngā kamupene ia e puhoi ana ki te mahi ka mahue pea ki muri i te wā o te hokohoko atamai.
Wā tuku: Pipiri-16-2025
