He pēhea te āwhina a te RFID i te tukanga hokohoko kākahu?

Whakarāpopototanga: Tohu RFID

Kupumatua: Tohu RFID

E kiia ana me hoko e ngā raina huihuinga me ngā toa mekameka a Heilan Home te 200 miriona yuan i te tau mō te "whatunga kākahu" me te aunoatanga. He pono kua puta ngā kōrero mō ngā "kākahu tāne" me ngā maramara, ā, kua roa a Heilan Home e whakamārama ana kāore ia e hanga maramara. Heoi, i tēnei wā he ota hoko nui rawa atu mō ngā maramara IoT.

I roto i te umanga kākahu, i whakatūria e Decathlon, Nike, Adidas, Zara, Uniqlo, Prada, me ētahi atu te "whatunga kākahu" tekau tau ki muri. Kāore te Ipurangi o ngā Mea i te ariā papai, ā, kua uru kē ki roto i ō tātou oranga.

Ka taea te kohi me te hipoki i ngā utu iti me ngā utu whakapaipai a Uniqlo ki te puehu, engari kāore e taea te wareware i te "hangarau pango" o te tohu.Ngā tohu whakairi UHF RFID, he tino huatau hoki te utunga ratonga-whaiaro i roto i ngā toa. Kāore he take ki te matawai i te waehere pae takitahi. Ka pānui aunoa te kete hokohoko i te tauira, te utu, me te rahinga o ngā taonga, ā, ka taea e koe te utu tere ka haere.

Ko te RFID, arā, te hangarau tautuhi auau reo irirangi, he mahi toi o te whanaketanga pakeke o te Ipurangi o ngā Mea o ēnei rā. Ka taea e koe te whakaaro he whatunga "kākahu". Ko te hāte pōro i hokona e koe mai i a Jay Chou, mai i te wheketere ki ngā ratonga kawe, ngā toa hokohoko, tae atu ki te wā me te wāhi e hokona ai e koe, e kitea mārama ana te huringa ora katoa.

E ai ki ngā raraunga o te tau 2022, e 200 miriona ngā momo kākahu e hokona ana e te Heilan Group i ia tau. Ehara i te mea ko ia anake te kaiārahi o ngā kākahu tāne Hainamana me ngā kākahu tāne, engari he maha ngā waitohu kākahu wāhine, kākahu tamariki, me ētahi atu, ā, he tino nui te rahi o tana pakihi kākahu. Hei whakapai ake i te tatau me te whakahaere i ēnei kākahu, kua tīmata a Heilan Home ki te hanga i tētahi "pūnaha pānui RFID kua whakangāwaritia" mai i te tau 2014.

"Pūnaha Pānui Whakamahere RFID", e whakamahi ana i te aratau "mīhini hongere", e whakamāmā ana i te pānui i ngā mōhiohio maramara RFID, te matawai puranga, te tukuake i te wā-tūturu, te whakatairite me te whakarōpūtanga o ngā mōhiohio taonga kākahu pouaka

Ko te uho o te hono i ngā rau miriona kākahu e hokona ana puta noa i te motu ko te maramara me te pūihi e mau ana i ia hua.

Kei roto i ngā tūtohu kākahu ngā tohu UHF RFID, ā, kei roto i ngā maramara RFID te tau hua, te tau tae, ngā whakatakotoranga, te rahinga me ētahi atu mōhiohio SKU. Mā te aroturukitanga wā-tūturu o ia kākahu e te maramara, ka kohia ngā raraunga taipitopito.

Ko te āhuatanga o tēnei taunga maramara ko te nui o ngā taonga pau. I te wā i whakatūria ai te "Whatunga Kākahu" a Heilan Home i te tau 2015, e 80 miriona tapanga i tonoa mō ngā kākahu i te ngahuru me te hotoke anake, arā, e 80 miriona maramara RFID.
E ai ki te maramara a Heilan Home. E ai ki a Impinj, he kaiwhakarato, ka taea e te RFID te penapena i ngā tekau miriona tāra o Heilan Home ($10 miriona e tata ana ki te RMB 70 miriona) i roto i ngā whakapaunga ia tau, ka penapena i te 250 hāora mahi mō ia toa, ka penapena miriona taonga ia rā, ka whakanui ake i te kaha o ngā taonga ki te 5 ngā wā, ka whakanui ake hoki i te kaha hoko whare putunga ki te 5 ngā wā i te wā kotahi, me te 100% ngā tuhinga tauwhitinga tika.

Mā te hangarau tautuhi auau reo irirangi, i roto i ngā toa hokohoko, me pupuri noa e ngā kaimahi ngā kaipānui RFID hei pānui i ngā mōhiohio o ngā rau kākahu i runga i ngā pouaka hurihanga me ngā whata i te wā kotahi mai i ētahi mita te tawhiti. Ka whakawhitiwhiti kōrero te pūihi ki te kaipānui mā roto i ngā ngaru reo irirangi, ā, ka taea e te maramara te whakarerekē me te tango i ngā tohu reo irirangi, te tukatuka me te penapena i ngā raraunga mai i ngā hua, te whakaoti i te rarangi taonga i roto i ngā hēkona, ā, kāore e hiahiatia he pākahiko mō ngā tohu mō te tukanga katoa.

He nui te rahi o Heilan Home, ā, he nui hoki āna taonga. He nui ngā taonga. I te mutunga o te tau 2021, ko te nui o ngā taonga a Heilan Home he 8.12 piriona yuan; i te mutunga o Hepetema 2022, ko te nui o ngā taonga a Heilan Home he 9.055 piriona yuan, ā, he nui ngā mea hei tātari i roto i te whare putunga kakahu. I roto i ngā toa hokohoko, ka eke pea te nui o ngā taonga o tētahi SKU i roto i te pokapū taonga ki ngā rau, ki ngā mano rānei.

He mahi hoha te whakahaere taonga. I mua, me tata koe ki te torutoru henimita hei matawai i te waehere pae. E mōhio ana ngā hoa kua whakamahi i ngā utu ratonga-whaiaro o te hūperamākete kotahi anake te taonga ka taea te matawai i te wā kotahi, ā, i ētahi wā ka rahua. He uaua, he roa hoki te wā. Ka taea e ngā maramara RFID te tuku raraunga ki ngā kaipānui maha i te wā kotahi, ka tino whakapai ake i te whai huatanga o te whakahaere taonga.

Hei tāpiritanga, ka taea hoki e Heilan Home te tātari i te wā e tangohia ai ngā taonga, te wā e whakahokia ai ki te whata, ko tēhea te mea he pai te hoko, te tātari i ngā whanonga a te kaihoko, me te arotau anō i te whakaputa me te hoko me te tango i ngā taonga.

I tīmata a Hailan Home ki te hanga i tēnei raina whakaputa aroturuki kakahu i te tau 2014. Whai muri i tōna whakatinanatanga mana, ko Hailan Home te kamupene kakahu tuatahi i Haina ki te whakamahi i te hangarau pānui me te tuhi auau reo irirangi Ipurangi o ngā Mea i runga i te tauine nui.

Kei te wheketere o Hailan Home tētahi mīhini taumaha mōTāutanga RFID – te mīhini hongere.Ka taea e tēnei tohorā kaha te pānui i ngā mōhiohio o ngā kākahu katoa i roto i te pouaka paerewa i ia 8 hēkona me te kore e whakatuwhera i te pouaka, ā, ka matawaihia kia 300 ngā kākahu i te wā kotahi.

I te tīmatanga o Hailan Home ki te whakamahi i te Ipurangi o ngā Kākahu i te tau 2015, tekau ngā "mīhini hongere" pēnei, ā, tata ki te 600,000 yuan te utu mō ia mīhini. Mēnā ka tāpirihia he tekau ngā mīhini hongere i ia tau, tata ki te 6 miriona yuan te utu. Kua whānui ake te tono a Hailan Home ki ngā hononga whiwhi me te tuku. Nā te whakatakotoranga o te mamati, ehara i te mea iti te utu mō ēnei taputapu.

He aha ngā whai wāhitanga "matua" e puta ana?

Hei whakamana i ngā ahumahi me ngā tono tuku iho, kua ārahi te Ipurangi o ngā Mea a ngā kaihoko pēnei i te tautuhi RFID mō ngā kākahu, ā, kua whai pakiaka te hangarau RFID ki ngā āhuatanga katoa o te ao, ā, kua tino tipu haere.

Ka taea e ia te whai i te pūtake me te ārai i te mahi rūpahu. Ahakoa he waitohu nui a Prada, a Adidas, he waitohu ā-motu rānei a Heilan Home, ka tino whakahaerehia e rātou te kounga o te hua; mā ngā whitiki tautuhi RFID mō te whaea me te pēpi i roto i te hōhipera ka tino whakaiti i te tūponotanga o te tahae pēpi me te pupuri hē.

Ka taea e ia te whakamamae i te manukanuka o te tatari. Ko te Taunga Rererangi o Daxing te tuatahi i Haina ki te whakamahi i te RFID hei aroturuki i ngā tueke. Ka taea e ngā pāhihi te hopu i ngā nekehanga i te wā tonu mā te taupānga i runga i ā rātou waea pūkoro, ka whakamamae i te manukanuka o te tatari mō ngā tueke; i runga i te huarahi, ka tautuhi aunoa te kaipānui RFID o ETC me te tango i ngā utu ina tere te neke o te waka, ka karo i ngā rarangi me te kīkī.

Mai i te paparanga tirohanga, te paparanga tuku, te paparanga tūāpapa ki te paparanga tono, ngā pūoko ki ngā maramara whakawhitiwhiti kōrero, ngā maramara auau reo irirangi, ā, i te mutunga ka whakamahia ki ngā taputapu me ngā ratonga, he mekameka roa tēnei o te umanga Ipurangi o ngā Mea, e whakauru ana i ngā wāhanga matua ki ngā otinga whānui.

Ko ngā pūoko te pūtake o te kohikohinga raraunga, ā, e whakamahia whānuitia ana; ko te MCU te matua whakahaere o ngā pūnga pūoko IoT. Kei te tipu haere te whanaketanga me te urutaunga MCU o tōku whenua mō te kāinga atamai, te IoT hiko, te Ipurangi ahumahi, me ētahi atu.

Hei te uho o te IoT me te maramara whakawhitiwhiti kōrero me ngā arai hangarau teitei rawa atu, me te pikinga ake o te maha o ngā hononga, kei te heke haere te tikanga hononga ki te NB-Iot/4g (kat.1)/5g me ētahi atu whatunga, ā, kei te tere tipu haere te hiahia mō te NB-Iot, 5G me ētahi atu maramara paerewa.

Hei wāhanga o te tāone nui, kāore e taea te moe i te kai me te whakamakuku aunoa me te "whakatipu poaka 10,000 me te tangata kotahi anake", ko te noho i roto i te tāone nui me te rongonui me te pakeketanga o te pānui mita mamao, kei te piki haere ngā taputapu mau atamai, ngā whare atamai me ētahi atu hua taunga, ā, kei te whakahaerehia te mākete IoT kotahi nui rawa atu. Ko te Ipurangi o ngā Waka, e whakauru ana i ngā whakawhitiwhiti kōrero e mau ana i te waka, ngā rori atamai, me te mahi tahi a te waka me te rori, kāore e taea te aukati… Kāore anō kia tata te whanaungatanga i waenga i te tangata, ngā taonga me ngā mīhini pēnei i tēnei wā.

E mano tini ngā kamupene pēnei i a NXP, Impinj, Heilan Home, me Uniqlo, kei roto i te mekameka ahumahi IoT, e whakarerekē puku ana i ō tātou oranga.